NOVITASARI, D. SMEs E-commerce Buying Intention: How the Effect of Perceived Value, Service Quality, Online Customer Review , Digital Marketing and Influencer Marketing. Journal of Information Systems and Management (JISMA), [S. l.], v. 1, n. 5, p. 61–69, 2022. DOI: 10.4444/jisma.v1i5.256. Disponível em: https://jisma.org/index.php/jisma/article/view/256. Acesso em: 28 sep. 2025.